Michel Jones: Global Marketing-Brand Creative-APAC
As a User Experience Producer, my roles and contributions included:
・Content Strategy
・Optimization & Automation
・Cross-Departmental Collaboration
・Creative Execution
・Live Event motion overlay visual support
I produced this content with our vendors and team, handling everything from choosing User-Generated Content (UGC), Professional-Generated Content (PGC) and storyboarding to animating and collecting visual assets in-house and externally.
I was involved in all animation aspects and managed the campaigns weekly.
The Following videos are the result of collaborations between external vendors and TikTok.
As a User Experience Producer, my roles and contributions included:
・Content Strategy
・Optimization & Automation
・Cross-Departmental Collaboration
・Creative Execution
・Live Event motion overlay visual support
I produced this content with our vendors and team, handling everything from choosing User-Generated Content (UGC), Professional-Generated Content (PGC) and storyboarding to animating and collecting visual assets in-house and externally.
I was involved in all animation aspects and managed the campaigns weekly.
The Following videos are the result of collaborations between external vendors and TikTok.
My role necessitated close collaboration with multiple departments,
such as Global Talent Acquisition,the Partnerships team, and content moderation,
to ensure the seamless presentation of content across various channels.
The following videos were created in collaboration with TikTok's Partnership department,
showcasing features for Cookpad (a recipe platform) and Tabelog (a food directory platform).
such as Global Talent Acquisition,the Partnerships team, and content moderation,
to ensure the seamless presentation of content across various channels.
The following videos were created in collaboration with TikTok's Partnership department,
showcasing features for Cookpad (a recipe platform) and Tabelog (a food directory platform).
Brand Consistency:
These videos were produced in partnership with TikTok's Marketing team to highlight upcoming events,
hashtag challenges, and promote live events.
These videos were produced in partnership with TikTok's Marketing team to highlight upcoming events,
hashtag challenges, and promote live events.
The following content was created entirely from scratch, as no assets were provided.
This includes the use of live video bumpers and starters that transition to the live event.
This includes the use of live video bumpers and starters that transition to the live event.